Terms of Service.
Last Updated: August 16, 2026
These Terms of Service (“Terms”) govern your access to and use of the software, dashboards, APIs, integrations, and automation systems operated by Qbexel (“Qbexel,” “we,” “our,” or “us”), including Automate (ERP), KomoChat, and EasTrack (together, the “Services”).
By creating an account, connecting third-party platforms (including Meta platforms such as Facebook Pages, Instagram, and WhatsApp via WhatsApp Embedded Signup / Login, e-commerce stores via Shopify or WooCommerce, TikTok, Google Analytics), operating in WhatsApp Co-existence mode, deploying EasTrack CNAME tracking records, or accessing our APIs and dashboards, you agree to be bound by these Terms.
01. Who We Are & Product Ecosystem
Qbexel provides end-to-end commerce automation software that helps merchants scale operations from multi-channel sales generation, WhatsApp Business automation, and server-side conversion tracking to full ERP logistics, fulfillment, CRM, and financial reconciliation.
- Automate (ERP): An enterprise e-commerce ERP system connecting websites (Shopify, WooCommerce, custom stores) and social channels (FB, IG, WhatsApp, TikTok) to automate order capture, courier API bookings, live parcel tracking, multi-variant inventory control, double-entry financial ledgers, cashbooks, customer CRM, and retargeting workflows.
- KomoChat: An AI conversational sales and social engagement agent that processes direct messages, automates public comment responses, executes WhatsApp Cloud API workflows via Embedded Signup and Co-existence, and serves as the primary order extraction conduit for Automate.
- EasTrack: A first-party server-side conversion tracking SaaS platform collecting web events via merchant subdomains and dispatching them server-side to Meta Conversions API (CAPI), Google Analytics 4 (GA4), TikTok Events API, and custom webhooks.
02. Acceptance & Authority
You represent and warrant that you are authorized to act on behalf of your business entity, have the power to bind your company to these Terms, and will ensure all team members and sub-users comply with these Terms and applicable third-party platform rules.
03. Description of Services & Integration Architecture
Qbexel provides tools that connect multi-channel storefronts and social inboxes with central ERP operations:
- Ingesting orders from e-commerce stores (Shopify, WooCommerce, custom APIs) and social inboxes (Facebook, Instagram, WhatsApp, TikTok);
- Executing automated order parsing from social messaging channels as a mandatory foundation for Automate ERP;
- Automating conversational sales in Facebook Messenger, Instagram Direct, and WhatsApp Business;
- Onboarding WhatsApp Business Accounts (WABAs) directly via WhatsApp Embedded Signup;
- Supporting WhatsApp Co-existence, enabling simultaneous use of the WhatsApp Business mobile app and WhatsApp Cloud API;
- Automating courier bookings (Pathao, Steadfast, RedX, Paperfly), generating consignment labels, and tracking live parcel milestones;
- Managing inventory warehouses, calculating product-level profitability, maintaining double-entry accounting ledgers, and cashbooks;
- Maintaining customer CRM records and facilitating permissioned retargeting campaigns for newer product lines;
- Collecting first-party website events via custom CNAME subdomains and dispatching them server-side to Meta CAPI, GA4, and TikTok.
04. Product-Specific Service Terms
4.1 Automate ERP Terms & Core Message Ingestion
Automate serves as your central enterprise resource planner (ERP). For merchants running Automate, granting message and webhook reading permissions for connected social channels (Facebook, Instagram, WhatsApp) is a mandatory, default foundational dependency required to capture customer transaction details.
Automate manages multi-channel order lifecycles, courier integration APIs, warehouse stock reservations, and accounting records. Qbexel is not responsible for physical parcel loss, courier delivery delays, or merchant accounting discrepancies resulting from incorrect manual inputs.
CRM & Retargeting: Merchants utilizing Automate CRM to retarget past buyers with new product announcements or offers agree to send communications only to customers who have provided lawful consent in accordance with applicable messaging rules.
4.2 KomoChat Modes: Full AI vs. Webhook-Only Mode
Merchants maintain complete control to configure how customer messages are processed:
- Full AI Assistant Mode: KomoChat uses artificial intelligence to interpret natural language text, voice notes, and customer photos, respond to inquiries, and book orders automatically.
- Webhook-Only / ERP Order Extraction Mode: Merchants can disable automated AI customer replies and comment replies completely. In this mode, human agents chat with customers (on web inboxes or the WhatsApp Business mobile app), and KomoChat operates strictly as an automated webhook parser that extracts confirmed customer order details (Name, Phone, Address, SKU) and transmits them directly into Automate for courier dispatch and ledger recording.
Merchants are solely responsible for ensuring automated public comment replies comply with Meta Community Standards and advertising laws.
4.3 WhatsApp Embedded Signup & Co-existence Terms
When connecting WhatsApp Business to KomoChat:
- Embedded Signup Authorization: By completing the Meta Embedded Signup modal inside Qbexel, you authorize Qbexel as a Technology Provider to manage your WABA, register phone number IDs, and subscribe to Cloud API webhooks on your behalf.
- WhatsApp Co-existence Mode: You acknowledge that when Co-existence is active, messages sent or received on the physical WhatsApp Business mobile app and those handled via the Cloud API trigger real-time webhooks processed by Qbexel. You are responsible for team coordination between mobile app operators and automated KomoChat AI agents to prevent conflicting responses.
- WhatsApp Business Policies: You must strictly adhere to WhatsApp Business Messaging Policies, ensure you possess valid customer opt-in before sending template messages, respect the 24-hour customer service window, and immediately honor opt-out requests (e.g. “STOP”).
4.4 EasTrack Terms (Server-Side Tracking Gateway)
EasTrack allows merchants to configure a custom DNS CNAME record (e.g. `track.merchant.com`) pointing to Qbexel tracking infrastructure with automated On-Demand TLS certificates:
- Event Quotas & Plan Limits: Subscriptions include specific monthly event processing limits (e.g., Free, Starter, Pro). Events exceeding plan quotas may be queued, throttled, or dropped until plan upgrades occur.
- Routing Rules & API Tokens: Merchants are responsible for maintaining valid API tokens and Pixel IDs (Meta Access Token, GA4 API Secret, TikTok Access Token) configured in their dashboard.
- Ad Platform Compliance: Merchants must adhere to the Meta Business Tools Terms, Google Analytics Terms of Service, and TikTok Advertising Policies when routing event data.
05. Meta Platform & WhatsApp Compliance
When connecting Meta assets (Facebook Pages, Instagram Accounts, WhatsApp Business Accounts, Meta Pixel/CAPI), you agree to comply with:
- Meta Platform Terms & Developer Policies: You agree not to use our integrations to send spam, unsolicited marketing messages outside authorized messaging windows, or deceptive content;
- WhatsApp Business Policy & Commerce Policy: You agree to adhere to WhatsApp commerce policies, avoid prohibited categories, and obtain proper customer consent before initiating outbound messages;
- Token Security: You authorize Qbexel to maintain secure, encrypted OAuth tokens and system user tokens necessary to send and receive messages, comments, tracking events, and webhook payloads on your behalf.
06. Customer Data & Merchant Privacy Responsibilities
You represent and warrant that:
- You have obtained all necessary consents from your website visitors, WhatsApp contacts, and social followers regarding the collection of conversion events, first-party cookies, and personal data (Name, Phone, Address) for fulfillment, ERP management, and server-side tracking (Meta CAPI, GA4, TikTok);
- Your website features a clear Privacy Policy and Cookie Consent Notice disclosing server-side analytics and conversion attribution;
- You will not upload, ingest, or process illegal, infringing, defamatory, or harmful content through our platform;
- You will maintain the security of your account credentials and secret API keys (`authKey`).
07. Data Rights & Prohibitions
Your Data: You retain ownership of all business data, customer details, product inventories, tracking logs, WhatsApp chats, and conversation history you upload or connect. You grant Qbexel a limited, non-exclusive license to host and process this data solely to provide the Services.
No Sale of Data: Qbexel does not sell, rent, or monetize your customer data, WhatsApp messages, tracking events, or Meta platform data to third parties, data brokers, or advertising networks.
Our Intellectual Property: All software, machine learning architectures, tracking gateways, routing engines, UI components, code, and trademarks associated with Qbexel remain the exclusive intellectual property of Qbexel.
08. Fees, Billing & Cancellation
Subscription fees for Qbexel software modules (Automate, KomoChat, EasTrack) are billed in advance according to the chosen tier and event processing quotas. You may cancel your subscription at any time. Upon cancellation, access continues until the end of the current billing cycle, and connected platform tokens and tracking endpoints are deactivated upon termination.
09. Disclaimer of Warranties & Limitation of Liability
The Services are provided on an “AS IS” and “AS AVAILABLE” basis. Qbexel does not guarantee specific commercial sales targets, conversion percentages, or zero courier return rates. To the maximum extent permitted by law, Qbexel shall not be liable for indirect, consequential, or punitive damages, lost revenue, or third-party platform API outages beyond our control.
10. Governing Law & Jurisdiction
These Terms are governed by and construed in accordance with the laws of Bangladesh. Any disputes arising under these Terms shall be subject to the exclusive jurisdiction of the competent courts in Dhaka, Bangladesh.
11. Contact Us
For legal inquiries, enterprise agreements, or questions regarding these Terms:
Office AddressQbexel · rd 1, nikunja 2, khilkhet, Dhaka
Legal & Business Supportbusiness@qbexel.com
Phone Line+8801982780739